You can bet the Patriots are a confident bunch heading into the Super Bowl, and with good reason: being the first team ever to go 18-0 will have that effect. Despite this fact, one will be hard pressed to hear any arrogance from them as the week progresses. Bill Bellichick runs a pretty tight ship, and you won't hear any declarations like "We're gonna win" out of the mouths of Brady, Bruschi, or even Moss. Boring? Maybe, but pretty standard stuff nonetheless.
The Boston media and fans, however, are a different story.
Risking embarassment, or just trying to strike just before the iron gets hot, two products hit the market yesterday:
1.) A book about the magical 19-0 season, courtesy of the Boston Globe, available for pre-order
2.) "19-0" T-Shirts, which you can "wear as history happens"...or be doused with salsa and beer and soundly humiliated when your dream dies.
The Pats can't be too happy about these things, while Giants coach Tom Coughlin will undoubtedly use them as motivational tools. In prior years things like this would be ready to go before the game, but wouldn't be advertised until the result was assured. Announcing their availability before the game just smacks of arrogance from a fan base which, admittedly, has plenty to crow about over the past few years.
We kinda liked Boston fans more when they were loveable losers. These jerks are just begging for a nice healthy dose of schadenfreude.